BAKER LAUNCHES NEW WEBSITE
FEATURING ENHANCED VOICELINK SERVICE
Baker Sound Studios has launched a completely redesigned website as part of its fiftieth anniversary celebration. “We had several goals in creating the new site,” explains Baker President Rick DiDonato. “We obviously wanted to give potential clients a good feel for the facility and our range of services. But we also wanted to make the site easy to navigate, and to make it more accessible by moving away from a Flash-based design.” Baker also remains committed to integrating the aesthetic of the Musical Art Club Building into their promotional efforts. “We love the history behind our space,” DiDonato continues, “it’s part of the personality of the facility, so we wanted that reflected in the design of our website.” The centerpiece of the new site is the studio’s popular VoiceLink service, which enables producers to audition professional voice talent handpicked by Baker’s engineers. “The difference with VoiceLink,” says DiDonato, “is that we vet the talent. Every talent on the site is someone that we’ve worked with and feel confident in recommending.” The free service now features filtering capabilities that enable users to narrow their talent searches by gender, union status, voice characteristics, and other criteria. Users can then email their search results to coworkers and clients for comments and approvals, and contact Baker for information on pricing, availability, and scheduling.
Meanwhile, Baker’s engineers have been busy with a wide range of projects. In film and TV news, actress Rebecca Creskoff stopped by to record dialog for a recent episode of the creepy A&E series Bates Motel. Actor Taylor Kinney completed ADR work for an episode of NBC’s Chicago Fire, while actor Turhan Caylak visited to replace dialog for The Blacklist, also on NBC. And actress Meghan Strange has become a regular visitor; in addition to her ongoing work as “Robin” on Disney’s animated hit Sofia the First, Meghan recorded dialog reprising her role as “Ruby” in the latest installment of The Land Before Time movie franchise.
In advertising news, our friends at 160over90 have upped their game with recent work for Atlantic 10 Basketball and Under Armour, as well as new radio for SUPERPRETZEL featuring California Angels all-star outfielder Mike Trout. Team Detroit returned to record new radio and TV for Lincoln, and JTWO Films had us smiling as they worked on a new video for Crest Pro-Health Toothpaste. Caspari McCormick posted new TV spots for EP Henry and CarSense, while Content supervised production of new radio for Knoebels Amusement Resort. And speaking of summer fun, Signature Communications mixed new TV and radio for The Wildwoods, Left Hand Productions unleashed new TV for The Philadelphia Zoo, and the Phillies scored with new radio and TV promoting their 2014 season.
And there’s more! Allebach Communications produced new radio for Univest Bank and Utz snacks, while Visual Innovations recorded and mixed new TV spots for Steak-umm. Allen & Gerritsen were back with Mama Dietz to record new radio for Dietz & Watson, and Masterminds created a hilariously unexpected campaign for Philadelphia’s TreePhilly program Additionally, iBOXfilms mixed new TV for eHEALTH insurance, and Monogram delivered new TV for Horizon Blue Cross Blue Shield.
Baker’s MONSTER TRACKS music division remains busy as well, working with Out of the Blue Productions to create a heartfelt-yet-inspiring theme for a new TV and radio campaign introducing the UF Health Cancer Center at Orlando Health. Composer Chuck Butler also teamed with Holton Sentivan + Gury to create an evocative score for a spot sponsored by spring manufacturer Vulcan Spring encouraging students to study math and science . Butler also used his magic to make some zany music vanish, and then reappear as the familiar CarSense zydeco theme in two recent spots produced by Caspari McCormick, and has been hard at work on orchestral scores for political campaigns across the country, including gubernatorial races in Illinois and Nebraska, and congressional races in Colorado, Georgia, Iowa, and Oregon.
In other production news, Rick DiDonato recorded voiceovers for Ibanez guitars and TAMA drums for use in videos at the 2014 National Association of Music Merchants (NAMM) Convention in Anaheim, and handled some mix-to-picture work for the Art + Craft in Advertising and Design (ADC) Festival recently held in Miami Beach. Finally, if you’re looking for some summer “reading,” engineer Jeff King recently completed recording the audiobook version of Wonderkid, read by author Wesley Stace.
Baker Sound wishes all of our clients and friends a safe and fun-filled summer!
For additional information contactor phone 215-567-0400.